“The difference between the right word and the almost right word is the difference between lightning and a lightning bug”

Mark Twain

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I find stories, share them and create conversations. I help brands to communicate, find the right word and guide them into a new world: the Social Communication.
Communication is one of the hardest things to do in life but also the most amazing one. It requires ability, inspiration and the right dose of imagination. Every society is based on communication and if we stop communicating we can’t enjoy life and we can’t either write our history.
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